How will the product be priced after the end of the marketing campaign?

During the marketing campaign, products are repriced according to promotional prices. What happens when the marketing campaign ends?

Indicator called "Prefixed price"

For each product that is part of the marketing campaign, a "Prefixed price" value is created. Prefixed price is the price that the system saved as the last normal price before the start of the marketing campaign. You can find it in the product details.

What is the purpose of Prefixed price?

The main role of the prefixed price is to ensure that after the end of the marketing campaign, the price does not remain at the promotional level, or that the Rules/Pricing Models do not reprice based on the promotional price.

The prefixed price is used for the first export after the end of the marketing campaign. After the export is approved, the prefixed price is deleted and does not affect the next export.

In which cases is Prefixed price used?

• If the product is not part of any Rule, the export will propose a price change to the prefixed price value.
• If the product needs to be repriced according to a Rule with the "current price" setting, the prefixed price is used instead of the current price.
• In other cases, the prefixed price is not used.

Prefixed price vs. Alert for a significant price change

A price change at the start or end of a marketing campaign can be significant enough that, under other circumstances, it would exceed the limit set in your Alerts for products with significant price change.

However, since the marketing campaign is a planned manual step, this alert does not apply to the price change at the start or end of the marketing campaign, and the price will change without requiring additional confirmation.